Privacy & Cookie Policy
Effective Date: 21st February 2026
Last Updated: 21st February 2026
1. Introduction
This Privacy & Cookie Policy explains how
FuseMetrix Group Ltd (“we”, “us”, “our”) collects, uses, discloses, and protects your personal data when you visit or use our website www.fusemetrix.com (“Website”) or our products and services (“Services”). It also explains how cookies and similar tracking technologies are used on our Website and how you can manage your preferences.
This document is provided for transparency and to comply with applicable privacy laws, including the
General Data Protection Regulation (GDPR), UK GDPR and other privacy laws worldwide.
2. Who We Are and How to Contact Us
Company: FuseMetrix Group Ltd
Registered Office: Bell House, Seebeck Place, Knowlhill, Milton Keynes, MK5 8FR, UK
Phone: +44 1908 915 905
Email (Privacy): privacy@fusemetrix.com
Data Protection Officer: privacy@fusemetrix.com
If you have questions about how we collect or use your personal data, or want to exercise your data protection rights, please contact us at the address or email above.
3. What Personal Data We Collect
We collect personal information you provide directly and information collected automatically via technology:
a. Information You Provide Directly
- Name, email address, phone number
- User account login details
- Support, sales, or contact form submissions
- Billing and payment information
b. Usage & Technical Data
- IP address, browser type, operating system
- Pages viewed, time on site, click behaviour
- Cookies and tracking identifiers
c. Third-Party Sources
- Data from integrations (e.g., social media tools)
- Data from analytics and advertising platforms
We collect personal data to provide services, operate the Website, improve user experience, communicate with you, and comply with legal obligations.
4. Why We Use Your Personal Data
We use personal data for:
- Providing and maintaining the Website and Services
- Processing registrations, payments, and support requests
- Personalising content and marketing communications
- Analytics and performance measurement
- Compliance with legal obligations
- Preventing fraud and protecting the security of our systems
We rely on lawful bases for processing, such as consent, contractual necessity, legitimate interests, and legal compliance.
5. Cookies & Tracking Technologies
We and our third-party partners use cookies and similar technologies to collect information when you interact with our Website. Cookies are small text files stored on your device and may contain identifiers and information about your browsing behaviour.
Consent Requirement
Under applicable laws (e.g., GDPR/UK GDPR), you must be informed about cookies and actively consent before non-essential cookies are deployed.
| Cookie Category |
Purpose |
Examples / Notes |
| Strictly Necessary Cookies |
Required for site operation and basic functionality |
Session management, authentication |
| Analytics Cookies |
Measure site usage and performance |
Google Analytics (_ga, _gid) |
| Functional Cookies |
Remember user preferences and settings |
UI preferences |
| Marketing/Advertising Cookies |
Build audience profiles and target ads |
Facebook Pixel, advertising trackers |
| Social Media Cookies |
Support social media interactions |
Meta, Instagram embed cookies |
| Consent/Preference Cookies |
Store your cookie preferences |
Consent management tool cookies |
We and our third-party partners use cookies and similar technologies to collect information when you interact with our Website. Cookies are small text files stored on your device and may contain identifiers and information about your browsing behaviour.
Consent Requirement
Under applicable laws (e.g., GDPR/UK GDPR), you must be informed about cookies and actively consent before non-essential cookies are deployed.
6. Third-Party Tracking & Advertising
We may work with third-party partners for analytics and marketing (e.g., Google Analytics, Facebook/Meta, advertising networks). These partners may set cookies and collect information on your behaviour across our site and other sites.
We do not sell your personal information to third parties, but some third parties may collect information for personalised advertising purposes.
7. Sharing and Disclosure of Personal Data
We may share data with:
- Service providers (hosting, analytics, email, support tools)
- Advertising partners
- Law enforcement or regulators as required by law
- Acquirers or affiliates in business transactions
All third parties are required to comply with applicable data protection laws.
8. International Data Transfers
Personal data may be processed or stored outside your country, including locations without equivalent privacy laws. We take appropriate safeguards (e.g., Standard Contractual Clauses) to protect personal data transferred internationally.
9. Your Rights Under Privacy Laws
Depending on your jurisdiction, you may have rights including:
- Access and correction of your personal data
- Deletion of personal information
- Restriction of processing
- Data portability
- Objecting to processing
- Withdrawing consent
To exercise these rights, contact privacy@fusemetrix.com.
10. Children’s Privacy
Our Website and Services are not intended for children under 16. We do not knowingly collect personal data from minors under this age.
11. Data Security and Retention
We implement technical and organisational measures to secure personal data and retain it only as long as necessary for business or legal purposes.
12. Changes to This Policy
We may update this policy at any time. Any material changes will be posted on the Website and, if applicable, notified to users by email.
13. Contact Information
If you have questions, complaints, or want to exercise your privacy rights, please contact: privacy@fusemetrix.com
FuseMetrix Group Ltd, Bell House, Seebeck Place, Knowlhill, Milton Keynes, MK5 8FR, UK
